Embracing Tradition: Holiland 1992 Concept Store

Nestled within the historical charm of Kuanzhai Alley, the Holiland 1992 Concept Store emerges as a beacon of contemporary design paying homage to tradition. Situated amidst the last vestiges of ancient Chengdu, Kuanzhai Alley embodies a fusion of historical significance and modern vibrancy, making it an ideal backdrop for the evolution of the Holiland brand.

Honoring Tradition with Contemporary Design

The concept behind the Holiland 1992 Concept Store seeks to celebrate tradition while embracing modernity. Some Thoughts Spatial Design and Research Office envisioned a space that not only reflects the brand’s journey since its inception but also resonates with the rich heritage of Kuanzhai Alley. By blending contemporary design methods with historical nuances, the store becomes a testament to the seamless integration of past and present.

Exploring Materiality and Form

Central to the design philosophy is the exploration of the relationship between form and material origin. Delving into the manufacturing processes of various commodities, the architects uncovered a common thread of fragility and solidity. Glass bricks and tiles, though distinct in their application, share a transformative journey from liquid to solid state, embodying a delicate yet resilient essence.

Illuminating the Space

Light plays a pivotal role in transforming the ambiance of the store. Glass tiles act as filters, allowing light to permeate the space and interact with the rugged textures of the materials. This interplay of light and shadow creates a dynamic environment, constantly evolving and captivating visitors with its ever-changing allure.

Blurring Boundaries: Tradition Meets Modernity

Through meticulous spatial choreography, the designer blurs the boundaries between installation and architecture. Visual points within the historical building are reimagined, extending the narrative and inviting visitors on an immersive journey of exploration. As visitors traverse the store, they are enveloped in a narrative that seamlessly intertwines tradition and contemporary design, offering a multi-dimensional experience that engages the senses and evokes emotion.